Logo Design

Your company logo acts as the face of your business both in the real and online world. Your customers will get their first impression of your company through your logo. It will have an impact on how people deal with you and will also have an effect on the success of your business. A good logo will stand the test of time and should be something you are comfortable with for years to come, maybe revisiting it  occasionally to tweak or update it to keep it contemporary.

I can adapt my services to your needs, so whether you are working from a blank slate and want to explore a range of options and ideas you may not have thought of, or if you already have a reasonable idea of what you are after and want it executed in a professional manner I will be happy to help. 

If you have a great company set up but a poor or unprofessional looking logo design you could be leaving a lot of potential sales untapped. Alternatively if you are trying to get off the ground and aiming for more sales maybe your logo isn't jumping off the page enough, or maybe it just looks tired or outdated and needs an overhaul.

A logo will form part of your overall company branding and it's important it ties in with and becomes a part of the overall look and feel you are giving out to your customers and potential customers in your marketing.

After listening to the client and understanding what they need from their logo, the approach I normally take is to design 3 options which give the client genuine choice. This opens up different ways of looking at what is possible that may not have been considered by the customer along with concepts or ideas talked through and agreed during the brief.

Things I always consider when designing logos are colour, form, font usage and visability. I also keep in mind where it is to be applied in order of importance (eg, website, vehicle graphics, online graphics, business cards, etc). I try to always design something that is creative but professional looking and I try to bear in mind how well it would work within future company branding and marketing. It's also worth thinking about an animated version of your logo that can brighten up your presence online or on social media.

I design logos for small to medium size businesses and will be happy to tailor a solution that suits you. Call me on 087 681 8087 for a chat or use the contact form below.

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